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No one likes Bomani Jones and it’s insulting to the viewers when a community places him on air
On Sunday, Jones debuted his new weekly HBO program, Game Theory. HBO desires the Jones experiment to work so badly that his program airs straight following the top-rated present, Last Week Tonight with John Oliver, at 11:30 pm ET.
HBO figured no less than a few of Oliver’s viewers would preserve the channel on for Jones and that Jones would usher in viewers of his personal. Nope.
Oliver drew 664,000 viewers on Sunday, whereas Game Theory with Bomani Jones fell to 153,000. Jones misplaced 511,000 of Oliver’s 664,000 viewers.
That is a 78% drop. 78%! It’s virtually spectacular to lose that a lot of your lead-in’s viewers after which add nearly none of your personal. HBO may have drawn the next complete by airing infomercials or going darkish.
Keep in thoughts, Jones’ present is barely half-hour lengthy, so he didn’t lose Oliver’s viewers over the full of some hours. HBO viewers tuned out as quickly as they noticed Jones on the display screen. Jones is actually a viewership kryptonite.
Few individuals in media have failed more durable than Bomani Jones has. First, ESPN tried to make him a radio star, however it seems that Jones is just not good on radio. His program drew the lowest scores in ESPN Radio historical past. After it shortly misplaced over 90 associates, ESPN canceled Jones’ radio present.
Still, Jones’ historic failures didn’t cease ESPN from shoving this man down audiences’ throats. It quickly afterward gave Jones a brand new TV present with Pablo Torre known as High Noon and a contract value over $2 million a 12 months.
ESPN tried to prop Jones up by having him observe Stephen A. Smith, its largest star, at midday ET. However, Jones’ present typically misplaced round 50% of Smith’s common. So ESPN then moved High Noon to 4 pm, pondering it could price higher in a block with PTI, the community’s highest-rated program. And, you guessed it, Jones failed there too.
In 2020, ESPN needed to cancel High Noon altogether after it typically did not rank in cable’s prime 150 packages. And although Jones is the apparent cause for yet one more failure, he publicly blamed co-host Torre for the present’s flop.
“We did not have chemistry between me and Pablo,” Jones advised GQ in an agent-pitched puff piece.
Perhaps Jones didn’t have chemistry with Torre. Who may have chemistry with Bomani Jones? But how does Jones justify his blunders as a solo radio and TV host? Hopefully, his time on HBO will drive him to reply that query.
You may ask your self what sort of materials this man has on his executives. Photos? Rumors? We can’t say for positive. Yet no matter it’s, he most likely doesn’t want it anyway. See, Jones has risen the ranks by calling white individuals racist. Jones has even not too long ago mentioned that white persons are the issue within the NFL, in his life and in America.
“I just don’t know why people try to make this far more complex than it is,” Jones mentioned. “What’s the problem? White people.”
Meanwhile, media executives — who’re largely white and largely cowards — wish to show they don’t seem to be racist in order that they will survive. They suppose selling a bunch like Jones who has an anti-white fetish will assist them in that endeavor. So, so far as they’re involved, Jones can preserve failing for properly over one million {dollars} per 12 months. That’s a heckuva lot cheaper than defending themselves towards accusations of racism and any attending lawsuits.
Jones has a quite racist grift happening. Quite a gig, if you will get it.
It shall be attention-grabbing to see how low Jones can sink at HBO earlier than the service has no alternative however to chop him. I’m betting low.
How do you draw simply 153,000 viewers after every week of mass promotion from each HBO and ESPN? As I mentioned, Bomani Jones’ failures are virtually spectacular.
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